The book Online Virality, edited by Valérie Schafer and Fred Pailler within the frame of the HIVI Project (https://hivi.uni.lu), aims to focus on the many ways we may think about online virality, historicise it and analyse the circulation, reception, evolution of viral born-digital content. Virality, information circulation and content sharing always intertwine a heterogeneous arrangement of material, infrastructural, practical, visual and discursive elements. This involves several infrastructures and platforms, various stakeholders, intermediaries, social groups and communities that (re)define themselves constantly, some regulation, curation and content moderation policies, affects and emotions (fears, humor, empathies, hatreds…), etc.
The book will offer an interdisciplinary overview on online virality by including three main types of chapters: analysis of corpora and case studies, methodological approach, and historical and socio-technical analysis. Diachronic and historical approach are very welcome.
Veronica Barassi, St. Gallen University, Switzerland N. Katherine Hayles, University of California, USA Christian Katzenbach, University of Bremen, Germany Moderator: Paolo Bory, Polytechnic University of Milan, Italy
This online event takes place on Tuesday, 19 October 2021 at 5-6:30 BST on Zoom; registered participants will receive the link to join the Zoom session before the event. Participation is free upon registration, places are limited. A livestream will be provided for those who were not able to complete the registration.
Edited by: Gabriele Balbi, Nelson Ribeiro, Valérie Schafer and Christian Schwarzenegger (De Gruyter, 2021)
As media environments and communication practices evolve over time, so do theoretical concepts. This book analyzes some of the most well-known and fiercely discussed concepts of the digital age from a historical perspective, showing how many of them have pre-digital roots and how they have changed and still are constantly changing in the digital era. Written by leading authors in media and communication studies, the chapters historicize 16 concepts that have become central in the digital media literature, focusing on three main areas. The first part, Technologies and Connections, historicises concepts like network, media convergence, multimedia, interactivity and artificial intelligence. The second one is related to Agency and Politics and explores global governance, datafication, fake news, echo chambers, digital media activism. The last one, Users and Practices, is finally devoted to telepresence, digital loneliness, amateurism, user generated content, fandom and authenticity. The book aims to shed light on how concepts emerge and are co-shaped, circulated, used and reappropriated in different contexts. It argues for the need for a conceptual media and communication history that will reveal new developments without concealing continuities and it demonstrates how the analogue/digital dichotomy is often a misleading one.
Balbi, Gabriele, Ribeiro, Nelson, Schafer, Valérie and Schwarzenegger, Christian (ed.). Digital Roots: Historicizing Media and Communication Concepts of the Digital Age, Berlin, Boston: De Gruyter Oldenbourg, 2021. https://doi.org/10.1515/9783110740202